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Fin for Sales

Learn how to set it up confidently to handle all types of sales conversations like your best SDR.

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About this course

This course walks you through the full setup; from defining your qualification logic to connecting your CRM and going live. By the end, you'll have a working sales agent deployed on your site.


What you'll learn:

  1. How to build a Playbook that teaches Fin your sales process
  2. Configuring routing outcomes with the right mix of hard criteria and AI judgment
  3. Giving Fin the Content and Guidance it needs to sound like your best rep
  4. Connecting Integrations that enrich leads and book meetings automatically
  5. Deploying for inbound or proactive intents across your channels with workflows
  6. Testing against real scenarios before prospects see it
  7. Setting up the Spotlight Messenger for a sales-first experience
  8. Analyzing performance data to know what's working and what to refine


Before you start:

You don't need a perfect sales process documented to begin, but knowing the basics helps. Think about:

  • Who's your ideal customer
  • What questions matter most in discovery
  • What should happen when someone qualifies.

That context will make every step in this course faster and easier to complete.

Note: Already using Fin for Service? This is a separate setup; so nothing carries over, and nothing you do here will affect your existing configuration.

 

 
Badge

On completion, you'll earn a Fin I badge you can share on LinkedIn.

Curriculum13 min

  • Introducing Fin for Sales 2 min
  • Create your Playbook 4 min
  • Add your Content 1 min
  • Give Fin Guidance 2 min
  • Enrich leads with Integrations 1 min
  • Deploy Fin for Sales in a workflow 1 min
  • Test before going live 1 min
  • Customize Spotlight Messenger 1 min
  • Analyze performance 2 min
  • Recap 1 min

About this course

This course walks you through the full setup; from defining your qualification logic to connecting your CRM and going live. By the end, you'll have a working sales agent deployed on your site.


What you'll learn:

  1. How to build a Playbook that teaches Fin your sales process
  2. Configuring routing outcomes with the right mix of hard criteria and AI judgment
  3. Giving Fin the Content and Guidance it needs to sound like your best rep
  4. Connecting Integrations that enrich leads and book meetings automatically
  5. Deploying for inbound or proactive intents across your channels with workflows
  6. Testing against real scenarios before prospects see it
  7. Setting up the Spotlight Messenger for a sales-first experience
  8. Analyzing performance data to know what's working and what to refine


Before you start:

You don't need a perfect sales process documented to begin, but knowing the basics helps. Think about:

  • Who's your ideal customer
  • What questions matter most in discovery
  • What should happen when someone qualifies.

That context will make every step in this course faster and easier to complete.

Note: Already using Fin for Service? This is a separate setup; so nothing carries over, and nothing you do here will affect your existing configuration.

 

 
Badge

On completion, you'll earn a Fin I badge you can share on LinkedIn.

Curriculum13 min

  • Introducing Fin for Sales 2 min
  • Create your Playbook 4 min
  • Add your Content 1 min
  • Give Fin Guidance 2 min
  • Enrich leads with Integrations 1 min
  • Deploy Fin for Sales in a workflow 1 min
  • Test before going live 1 min
  • Customize Spotlight Messenger 1 min
  • Analyze performance 2 min
  • Recap 1 min